Technology Mashup

I was thinking a while back (before I started the site upgrade) about why the Social Media love-in on Problogger had been so successful. In time honoured tradition I thought I would list the 5 key reasons as I see them.

1. Topical - Social Media is certainly on the hype wave, and timing is everything
2. Centralised credibility - By this I mean Problogger was an established hub for those with an active interest
3. Success breeds success - As the popularity grew and the word went out on other platforms this pulled more contributers into the 'perfect storm'
4. People followed through - contributors actually hooked up with others and the Problogger folks produced consolidated lists of people on Twitter, Facebook, LinkedIn etc. for simple reference
5. The activity was 'time boxed' which created a sense of urgency